The Radial Network is IGA’s proprietary ads serving platform, delivering digital content in real time to millions of gamers each week.

Our publisher and developer partnerships with leading names such as EA, Valve, Atari and Codemasters gives you targeted access to some of the biggest selling titles, and a powerful reporting tool that creates a ‘compare and contrast’ currency for your investment in gaming versus traditional media.

And whilst our network is aggregated, our impressions aren’t. Unlike other networks we sell unique users with a capped frequency, but most importantly our tracking system only logs an impression if it meets our strict criteria of minimum screen size and angle of deflection for the complete duration of an ad view.

Call it a guarantee. Call it overkill. We like to call it value.